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Watch me lose my job on TikTok| GuyWhoKnowsThings


“I'm about to get fired,” Folashade Ade-Banjo said to the camera as he put down his phone, “and you're about to see it.”

In a five-minute TikTok video this month, Ms. Ade-Banjo, a 30-year-old Los Angeles marketing professional, was shown sitting quietly at her desk and looking at her computer, with a pained expression on her face. his face as he nodded. She was ready to start. A tech giant was laying her off. The video racked up half a million views and thousands of comments in a matter of hours.

“One of my goals for this year was to be a lot more open and honest with the things that I struggle with in my own life, so part of that is really showing parts of my life that maybe aren't as glamorous,” the actress said. Mrs. Ade-Banjo said in an interview.

As companies of the initial discord to Google have eliminated hundreds of jobs in recent weeks, some tech workers are taking to social media to share their layoff experiences, and many of these videos have gone viral. They show people crying while talking to human resources or going about their daily routine knowing that a mysterious appointment on their calendar will likely result in them being fired.

The trend is part of a movement. powered by Generation Z and millennials share all aspects of their lives on social media, from stories about a bad date to deeply personal revelations during Videos of “get ready with me” of daily routines such as applying makeup, according to professional experts. Layoff videos and accompanying job search posts on sites like LinkedIn and X are shedding new light on a private moment that many people try to hide.

“The boundary between the personal and the professional has been broken,” said Sandra Sucher, a Harvard economist who studies layoffs.

Some workers say they are using the videos to process the emotions of losing their jobs. Joni Bonnemort, 38, of Salt Lake City, filmed herself crying when a credit repair company fired her from her marketing job in April. She planned to share the video only with her family, but she posted it on TikTok after discovering that the company had paid bonuses to remaining staff a week after making layoffs. The video racked up more than 1.4 million views and supportive comments.

“I wasn't going to be bitter like it was a revelation, but at the same time, it's my experience,” Ms. Bonnemort said. “This happened to a lot of people.”

Vanessa Burbano, a professor at Columbia Business School who studies how business practices influence employee behavior, said remote work had encouraged people to talk online.

“The interaction between people and their companies has fundamentally changed with the rise of remote work,” he said.

After receiving an invitation from a new manager to a 30-minute “catch-up” meeting this month, Mickella Simone Miller, who was working remotely as a Salt Lake City-based project manager, filmed a video about her day working from home, including choosing a coffee mug that said, “The world is falling apart around us and I'm dying inside.” The video ended when she heard her company announce that it was eliminating her position.

Beyond being therapeutic, Miller said, the video led to recruiters searching for potential opportunities and approximately 30 invitations to apply for new positions, even though she had not yet found a new job.

Companies need to realize that anything can be recorded and shared, in an age when people are increasingly comfortable posting things online, said Lindsey Pollack, author of professional books on multigenerational workplaces. She considers it positive that people share experiences of dismissal and does not believe that this will harm their future employment prospects.

In one case, Matthew Prince, CEO of cybersecurity company Cloudflare, answered on X this month to a nine-minute TikTok video of a layoff at his company. He defended the decision to fire the worker, but said the company should have been “kinder and more humane.”

Brittany Pietsch, the former Cloudflare employee who posted the video, said she was reviewing more than 10,000 LinkedIn messages, including many from recruiters.

“I don't regret anything,” he said in an interview. “All I did was be honest and show a conversation that was not written.”

While experts said the posts were unlikely to harm people's future career prospects, they cautioned that those who posted layoff videos had to be okay with the potential notoriety.

Ade-Banjo, the Los Angeles marketing professional, made her video private shortly after posting it, to protect the identities of the managers who fired her. She said her goal was simply to shed light on the process and destigmatize it.

“If anyone else is going through this situation, at least they know they are not alone,” he said.




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